SAMPLE SITE · Fictional brokerage for demonstration · Names, photos and numbers are placeholders
Main officeCall (555) 555-0100sample number
XYZ Realty · 5 Southern California offices · Now welcoming agents

Answer every lead tonight. Win the listing tomorrow.

XYZ Realty gives every agent a tech stack, a bot team and live sales training, on top of the software your brokerage already uses. No forced switch.

See my lead plan

30 minutes. No obligation. No cost. Your current broker is never contacted.

You got into real estate to provide for your family.

But leads come in at 9 pm and reach voicemail. Follow up lives on sticky notes. You walk into listing appointments learning lessons the expensive way, alone.

Every lead you don't answer goes to the agent who called back first. Every month it continues, your family feels it. A new logo on your sign won't change that. A new system and better skills will.

The fix: three things every agent needs.

We give every agent the same three things.

  • A tech stack. A lead generation and nurturing system that captures leads, follows up with every one of them and books appointments. It works alongside the software your brokerage already gives you, as an add on, never a forced replacement.
  • A bot team. 24/7 AI office staff that answer, nurture and remind, so a lead at 9 pm gets a reply at 9 pm.
  • Human sales skills. Persuasive Communication training with live group role play twice a week. Practice is in front of a mirror. Training is in the gym.

See my lead plan

30 minutes. No obligation. No cost. Your current broker is never contacted.

What you get

The lead generation and nurturing system
Alongside your brokerage's software.
Included
24/7 AI office staff
The office team bot system answers and books around the clock.
Included
Persuasive Communication training
Live group role play training twice a week.
Included
Weekly coaching and The Plan
Your goal turned into a weekly schedule.
Included
Your cost to joinShown in writing on the call

Why you can trust the training

  • Our curriculum was created by a learning and training leader and U.S. Marine veteran who created and oversaw curriculum for more than 100,000 real estate agents, including 25,000 agents at Sotheby's International Realty.
  • He has personally trained thousands of agents, in person in the US, Dubai and Canada, and virtually in Australia, Japan, New Zealand and Canada.
  • XYZ Realty is a sample brokerage built for demonstration. Office names, leaders and photos are placeholders, so you will see no testimonials here. Judge us on the call.

Who this is for, and who it is not

For you if

  • You want more closings, not just more activity
  • You'll show up to live training twice a week
  • You want your brand's software to keep working

Not for you if

  • You want leads handed to you with no effort
  • You won't train
  • You're happy with your last 12 months
Our commitment: the call is confidential, your current broker is never contacted, and you leave with a written plan whether you join or not. Every cost is shown in writing before you decide anything.

See my lead plan

30 minutes. No obligation. No cost. Your current broker is never contacted.

P.S. You don't have to give up your brand's software to get this. Bring what you use today and we'll show you, in 30 minutes, exactly where the stack, the bots and the training plug in.

See my lead plan

30 minutes. No obligation. No cost. Your current broker is never contacted.

Victoria Hale, fictional owner
Victoria Hale, Owner and Broker
Fictional person · Sample
A letter from our owner

Dear Agent,

You did not get into this business for a hobby. You got into it to build a better life: more income, more security, more time with the people you love.

So let me ask you a hard question. Are you still running a 1975 playbook? Cold calls from a borrowed desk. Follow up on sticky notes. Waiting for floor time. Learning every lesson the expensive way, alone. Leads that call at 9 pm and reach voicemail.

That playbook is costing you deals right now. Every unanswered lead goes to the agent who called back first. Every listing appointment you walk into unprepared is a commission you hand to someone else. And every month it continues, your family feels it.

If you do the same thing over the next 12 months that you did the last 12 months, nothing is going to be different.

And here is the part most recruiters will never tell you: changing offices by itself will not change your production. A new logo on your sign does not book appointments. A better split on the same number of deals is still the same year.

What changes your production is what you do differently, and who is in your corner while you do it. That is why I built XYZ Realty the way I did:

  • Live in office staff who know your name and handle the questions that slow you down
  • A 24/7 AI office staff that answers your leads in seconds, day or night
  • Weekly one on one coaching with a coach who tracks your numbers with you
  • Exclusive professional development, including our Persuasive Communication class and twice weekly live training
  • A local office leader in each of our five offices

If that sounds like the kind of office you have been looking for, I would like you to meet the leader of the office closest to you. It is a confidential 30 minute conversation, and you will see your plan and every cost in writing.

Victoria HaleOwner and Broker, XYZ Realty (fictional person, sample letter)

Meet your office leader

The modern playbook

What changes your production here.

Four things work together, and every agent gets all four from day one.

1

Modern training

Exclusive development curriculum, live training twice a week and the Persuasive Communication class.

2

Systems and tools

A lead generation and nurturing system that works alongside your brand's tools, and for most offices can take over that role. An add on, never a forced replacement.

3

Live office staff

Real people in every office for contracts questions, compliance, marketing help and a friendly face at the front desk.

4

24/7 AI office staff

An office team of AI assistants we set up for you that answers, follows up and books appointments around the clock.

Featured benefit

Your 24/7 AI office staff.

XYZ Realty sets up an office team of AI assistants for every agent. They work while you sleep, show homes or sit at your kid's game.

Feature
AI assistants answer new leads by text and chat in seconds, ask qualifying questions, follow up for months and book appointments on your calendar.
Benefit
No lead waits until morning. No past client goes a year without hearing from you. You stop choosing between your business and your family.
Impact
Speed to lead and steady follow up turn the same leads into more appointments, and more appointments into more closings.

Set up by the brokerage for its agents. Works alongside your brand's tools.

Live in office staff

Real people, in every office, every day.

Feature
Office staff in all five locations for transaction questions, compliance review, listing marketing and the front desk.
Benefit
You get answers in minutes instead of hunting for them at night. Clients are greeted by name when they visit.
Impact
Less time on admin means more time with clients, which is where your income comes from.
Coaching and training

Four programs that change your year.

Each one is included when you join. Here is what it is, what it does for you, and what it can do for your production and your life.

Internal coaching program

One on one coaching, every week

Feature
A dedicated coach meets with you every single week, one on one, on your numbers, your pipeline and your next move.
Benefit
You always know your next three actions. Stuck deals get unstuck in days, not months, and nobody lets your goals quietly slide.
Impact
Agents who are coached weekly protect their prospecting time, so more conversations turn into appointments and more appointments into closings. That is income you can plan your family's year around.
Live, every week

National group coaching session

Feature
A live group coaching session that connects you with agents across the country to work on what is producing right now.
Benefit
You hear what is working in other markets before it reaches yours, and you leave every session with one idea to use that week.
Impact
Fresh strategy every week keeps your business from going stale, which is how a good year becomes a great one.
Live training

Conversational training, twice a week

Feature
Live group live training twice a week: instruction first, then breakouts with other agents in a virtual room.
Benefit
The words come out right under pressure, because you already said them out loud a dozen times this month.
Impact
Confident agents book more appointments and lose fewer listings to price objections. That shows up directly in your production.
Exclusive curriculum

The Persuasive Communication class

Feature
Our exclusive class on listing presentations, negotiation and follow up, taught in the office and reinforced in live training.
Benefit
You walk into a living room with a clear structure and walk out with a signed listing more often.
Impact
Win one more listing a quarter and you change your year. Hold your commission in negotiation and you keep more of every deal.

Book a conversation with an office leader

Exclusive professional development

A development curriculum you will not find at the office down the street.

More confident appointments, more listings won and a business that grows without guessing.

01

Foundations

Walk into every appointment knowing the contract, the disclosures and the next step.

02

The Role Play Group

Say the hard things with confidence because you trained them out loud first.

03

Persuasive Communication

Win more listings and hold your value. Includes live group sales training twice a week: instruction first, then breakouts with other agents in a virtual room.

04

Digital Strategy

Get found on YouTube, social media and a fully set up Google Business Profile, so clients call you first.

Weekly live coaching

A live session every week to fix what is stuck and plan the week ahead.

Leader coaching

One on one time with your office leader on your numbers and your goals.

Live keynote events

The whole network together, learning from top producers and outside experts.

Why you can trust the curriculum

Our exclusive development curriculum was designed by a learning and training leader and U.S. Marine veteran who created and oversaw curriculum for more than 100,000 real estate agents.

Culture

An office you will be proud to walk into.

We celebrate first deals, share what works and show up for each other. Here is what that looks like.

Office interior (placeholder)Open office (placeholder)Workspace (placeholder)

Illustrative photos. People shown are fictional. Replace with real office photography.

The offer

Here is everything you get when you join.

  • Weekly one on one coaching with your own coach
  • The national group coaching session, live every week
  • Conversational live training twice a week
  • The Persuasive Communication class and our full exclusive development curriculum
  • Your 24/7 AI office staff, set up for you
  • Live in office staff in every location
  • The lead generation and nurturing system, alongside your brand's tools
  • The Plan: Dream Plan, Business Plan and Action Plan, with the companion app
  • Your path: New to the Business or Seasoned Agents
  • A local office leader who answers the phone when a deal gets hard
Our promise to you

Talk to us with zero risk.

Your first conversation is confidential and carries no obligation. You will see your plan, the split and every cost in writing before you decide. If it is not right for you, we will tell you, and we will shake hands.

Book a conversation with an office leader

See what you get and what you pay, and run your numbers

Included when you join

The Plan: Dream, Business, Action.

Our exclusive planning course, plus a companion app that keeps it in your pocket.

01

Dream Plan

Decide what you are working for: the life, the income and the time you want.

02

Business Plan

Turn the dream into numbers: closings, appointments and conversations per week.

03

Action Plan

Turn the numbers into today's short list, and check it off in the app.

Dream Plan
What does your life look like in 3 years?
Home
Family time
Income goal$250,000
Travel
Dream · Business · Action
Business Plan
Your numbers, worked backward
Closings needed24
Appointments72
Conversations720
Per week15
Dream · Business · Action
Action Plan
Today
Call 5 past clients
Post 1 YouTube short
Live training 6 pm
Follow up 3 open houses
Dream · Business · Action

App screens are design mockups. Sample numbers.

See The Plan in detail

Your next step

Book a confidential 30 minute conversation with an office leader.

Choose your path, pick the office closest to you, then pick a time.

01 · Your path
02 · Your office
03 · Book
Choose a path and an office

Your inquiry is confidential. Your current broker is never contacted.

P.S. Twelve months from now you will either be running the same playbook or a better one. A confidential 30 minute conversation costs you nothing and shows you your plan in writing. Pick your office leader and book a time.

P.P.S. Not ready? Get How to Get Your First Deal Closed in 100 Days or How to Add One More Deal Every Month, at no cost.